BRAND HIGHLIGHT | Aries

Aries at Alumni of NY

Visionary designer Sofia Prantera founded Aries in 2010 anticipating the comeback of streetwear but with a unique approach: making gendered dressing unnecessary through approachable, modern, smart, often sensual clothing and accessories.

Aries at Alumni of NY

The Aries website uses the categories: “WOMEN,” “MEN,” AND “DON’T CARE,” representing a major break from the streetwear industry, which has been long monopolized by men.

Aries at Alumni of NY

Established narratives have a way of predicting what should come next. However, in forging its own path, Aries has been able to create a space that is both true and new.

Shop Aries.