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ALUMNI X PINTRILL "JAMAICAN BEEF PATTY PIN"

ALUMNI X PINTRILL "JAMAICAN BEEF PATTY PIN"

Alumni continues to rep its Brooklyn roots with its latest @PINTRILL collaboration: a Jamaican Beef Patty pin. An extension of Alumni's previous work with @FILAUSA, the pin captures the fine details–from the trademark yellow dough to the ridged crust–of the classic West Indian pastry and NYC staple. Available on May 3rd at both Alumni and PINTRILL online and in-store.

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ANNOUNCEMENT: ALUMNI X COPDATE

ANNOUNCEMENT: ALUMNI X COPDATE

Starting this week you will be able to purchase the latest drop from @alumniofny using the @copdate app!

There will no longer be in-store raffles so please download the app, register, and follow our two locations to get on the List for a chance to win! Through Copdate, you can remotely enter the raffle without having to physically come to the store during the entry time frame.

You don't want to miss out on the FIRST @alumniofny x @copdate drop! Stay tuned.

Available on both iOS and Android.

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ALUMNI X BROOKS X EBBETS FIELD - "THE GREAT ESCAPE"

The year was 1898. After nearly a century of independence, the City of Brooklyn joined Manhattan, along with surrounding counties to form what's known today as New York City. Many Brooklynites, however, resisted the marriage and labeled it "The Great Mistake."

Inspired by the event that birthed New York City, ALUMNI (http://www.alumniofny.com) will release this collaboration project with BROOKS HERITAGE and EBBETS FIELD on Saturday, March 4th.

Produced by Jaeki Cho (https://www.instagram.com/jaekicho)
Directed & Edited by Zach Han (https://www.zachhan.com)
Shot by David Wu (https://shotbywu.com)
Colorist: Phil Choe (https://www.niceshoes.com/directors/p...)
Typography by Joseph Han (https://www.instagram.com/josephjyhan)
Models: Anna Matarazzo (https://www.instagram.com/annaxhazel) and Dame Blair (https://www.instagram.com/sirmihxi)

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ALUMNI X BROOKS HERITAGE - THE GREAT MISTAKE

ALUMNI X BROOKS HERITAGE - THE GREAT MISTAKE

When Brooklyn joined Manhattan along with the surrounding counties to create New York City in 1898, Brooklynites feared losing their civic identity and independence, deeming the merger a great mistake. After more than a century of unity, though, Brooklyn remains inimitable, existing side-by- side with Manhattan. “The Great Mistake” Regent uses a canvas upper to celebrate that and also illustrate both the shared and unique histories of those two boroughs. The shoe features a cream midsole and gum-rubber outsole underfoot while pastel colors from the late 19 th century like white swan, cream tan and mauve dominate the palette, with one twist: The right and left shoe are made of different materials. The toe of the right shoe is constructed with suede; the left is made of nubuck. The left toe box is mesh, while the right toe box is matte leather. These muted differences further illustrate the collaboration’s distinct-but- united message.

Additional design elements include maps of Manhattan and Brooklyn, circa 1890, on the insoles and debossed Brooks Heritage and Alumni logos on the heel clips and embroidered logos on each tongue.

Brooks Heritage and New York City-based Alumni come together to launch “The Great Mistake” Regent, an iconic 90s running silhouette designed as a tribute to the connection between Manhattan and Brooklyn. The shoe will launch exclusively at Alumni on March 4 for $134.99.

Photos shot & edited by Zach Han.





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NEW ARRIVALS: THISISNEVERTHAT - SEOUL, SOUTH KOREA

NEW ARRIVALS: THISISNEVERTHAT - SEOUL, SOUTH KOREA

Alumni is proud to introduce Seoul, Korea-based menswear brand @thisisneverthat.
Heavily inspired by ’90s skate and hip-hop cultures that tend to make all things fuego, since its launch in ’09, the team has unleashed non-stop gems that make us want to drink espresso and do an ollie. We’re one of the few stockists in the U.S. to carry the line. Check it out on our website and brick-and-mortar locations.

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